Consumers these days demand real-time availability. Being accessible day in and day out is now non-negotiable, particularly in specialized industries like healthcare. And data backs this up: 93% of customers choose to do business with companies offering excellent, accessible customer support.

This highlights how critical perpetual availability is. Uninterrupted services do more than pick up the phone.

A 24/7 phone answering service is a customer service upgrade that shows how your business values customers.

Bilingual support in Canada is a legal requirement. It’s also a business advantage as over 92% of Canadians speak English or French.

Language inclusivity

A lot of Canadian businesses focus on availability. However, they often overlook language preference, especially outside Quebec, where people are predominantly English speakers. More than just being polite, offering English and French support provides clear and mindful communication. It’s an inclusive service that taps into emotional and cultural connections. Greeting a caller in their preferred language instantly eases the interaction.

Brand differentiator

Having a 24/7 bilingual phone answering service positions your business as a forward-thinking brand. It shows that your business anticipates the needs of your customers and is ready to assist them even after regular working hours. This proactive approach leaves a positive impression on your customers and helps attract new ones. Having bilingual services outside Quebec also helps your business reach remote areas and expands your client base.

Revenue impact

Around 29% of businesses lose customers by failing to offer bilingual support. Having live agents answer calls in English or French at any time of the day is a revenue driver. Conversing fluently in your caller’s preferred language can turn them from casual callers to paying customers. Being able to easily communicate how your product or service can solve their problem helps capture more leads and retain customers.

Choosing the right service

Many Canadian businesses provide 24/7 phone answering services, but support quality varies. To truly serve your customers, go beyond the basics.

Omnichannel support

Nothing frustrates a caller more than following up on an issue only to be asked to repeat all their information again. Having omnichannel support solves this crisis. With connected support, your customer can call, chat, or send an email on different platforms, and your live agents can seamlessly continue the conversation. This minimizes delays and shows that your business takes care of customers’ concerns seriously.

Virtual reception

An outsourced virtual receptionist is a vital extension of your team. With handy advanced tools and rigorous training under their belt, they can handle all types of calls with professionalism, empathy, and understanding. They do so by learning about your business and ensuring every call they receive aligns with your values and mission. By being your business advocates, they support your goals and give each call a chance to boost your brand.

Industry-specific expertise

A 24/7 phone answering service that works for a healthcare provider may not suit a retailer. A generic approach can do more harm than good. Look for a reputable service provider with expertise in various industries, and help them tailor their solutions to fit your needs. This personalized phone answering service ensures your customers get the best support.

A 24/7 phone answering service builds real connections with customers. Businesses that offer bilingual support and choose the right service open themselves up to new opportunities and higher customer satisfaction. With the constant demand for round-the-clock availability, On Call Centre gives companies a 24/7, personal touch. Contact us to learn more.